The 5th Annual Durban Tourism Business Awards (DTBA 2026) took place on Thursday, 18 June 2026, at the Inkosi Albert Luthuli International Convention Centre (ICC) in Durban.
It was a major celebration of excellence in Durban’s tourism sector under the theme “Sapphire Elegance: Destination Pride and a Celebration of Durban’s Tourism Excellence.” The event recognised businesses, entrepreneurs, and individuals driving the city’s visitor economy.
Key Highlights
- Record entries: 401 submissions (highest ever), with 199 advancing to adjudication.
- Hosted by Durban Tourism (eThekwini Municipality), it highlighted innovation, service quality, sustainability, and inclusivity across the tourism value chain.
- eThekwini Mayor Councillor Cyril Xaba praised winners for boosting economic growth, job creation, and Durban’s reputation as a top African tourism destination.
Main Category Winners
- Emerging Entrepreneur: Fresh Food with Thuladu (also highlighted on social media)
- Event Owners & Promoters: Hollywoodbets Durban July
- Green Tourism: Shongweni Farmers Market
- Accommodation – Hotel: The Oyster Box (also won MESE)
- Accommodation – Non-Hotel: The View Boutique Hotel
- Meetings, Exhibitions & Special Events (MESE): The Oyster Box
- Tour Guides: Nikiwe Mchunu
- Tour Operators: Travel Bug Tours & Safaris
- Rickshaw Pullers: Maqhinga Nxumalo
- Crafters: Amabheshu Innovators
- Visitor Experience: Phezulu Safari Park
- Film Makers: Trinity Pictures
Exceptional Achievement Awards
These recognised broader impact:
- Creative Industry: DJ Tira
- Hospitality: Zai Restaurant
- Investment: Devmco Group
- Rural Investment & Township Economy Development: Indlondlo Cultural Village
- Product Owners with Disabilities: Wheels of Waves – Reece Smith
